About
Personal Life
I live, and have always lived in Rossendale, Lancashire which is a lovely rural area, ideal for hiking and mountain biking.
I have two fantastic children, a wife, a busy local business and two Border Collie dogs that keep me pretty busy. Most of my spare time is spent enjoying:
- Hiking up mountains
- Mountain biking
- Playing music
- Photography
- Gym
Career History
I started off in my career in IT support back in 2006 I then moved onto a web design agency, mainly focusing on, front end development and design for ecommerce shops.
From there I went, in house to work at one of the largest UK ecommerce companies, ao.com where we focused on, front end dev, user experience and customer conversion.
From there onwards I've worked in many business's helping them grow, design, brand and build their digital platforms. I've also helped out a number of start-ups where we start from nothing to creating and building live product.
7 years ago I created my own business, an estate agency named Coppenwall, this involved everything from brand design, seo, web dev, marketing, CRM, app integration, automation, hiring, accounts, comms and everything else that comes with building and running your own business.
Professional Skills
I have gained a wealth of experience throughout my career.
As a business owner, i've been faced with plenty of challenges, learnt my way through them
and continue to learn and develop new skills all the time.
Over 20 years experience in web and software.
Experience in design for both print and digital
Skilled in user experienced focussed design.
Excellent experience in Adobe XD UI prototyping.
Over 20 years experience in HTML / CSS / JS.
Proficient in vanilla JavaScript and libraries.
Experience in print, digital and email marketing.
Plenty of experience in growing social channels.
Experienced in optimisation & SEO techniques.
I love automation and connecting apps together.
7 Years owning & covering all aspects of business.
Basic accounts, Vat / Tax / PAYE / HMRC.
I’ve had the pleasure of working with Duane for almost a decade across multiple businesses, and his expertise in UX, front-end development, and product management is excellent.
Duane is an exceptional designer, with a talent for creating intuitive and visually engaging user experiences. He also excels in front-end development, translating designs into clean, efficient code. What really sets Duane apart is his ability to think strategically, especially in balancing product management and development work. He has a talent for balancing user needs with business objectives and always deliver results, no matter how complex the project.
Beyond his technical skills, Duane is a fantastic collaborator—communicative, dedicated, and always focused on the bigger picture. I highly recommend Duane to any team looking for a well-rounded professional who can contribute on many levels.
Michael Cuthbert
Product Strategy Director at Beebot AI
Duane was a great addition to the team at AppLearn, he was able to design and prototype our product vision and communicate this to the development team. Duane was also instrumental in investor meeting and presentations when demonstrating our software capability. Duane also organised a fantastic hiking challenge around the Yorkshire 3 peaks to raise money for charity. Top guy and still a good personal friend. Highly recommend in any business.
Andrew Barlow
CEO and Founder - Chatloop
I had the pleasure of working with Duane on a number of projects at ao.com, always willing to work within the development team as a point of contact and collaboratively with the team to deliver the functionality required. I’ve found Duane to be a skilled designer & coder able to deliver quality responsive sites with a thought for the user experience.
David Toon
Contract Programmer
I helped out with the responsive rebuild of the MyParcelDelivery site for a short time, and during my time on the project I was really impressed with what Duane did in terms of the rebrand. It brought MPD right up to date and gave it some real personality. Duane struck me as someone who really knew what he was doing both in creative and technical terms, and I really enjoyed working with him
Robin Parker
FE Dev / UX Designer
Duane is a talented individual who understands the different nuances of the web in great depth. I’ve had the privilege of working with him in a team of designers. His e-commerce experience comes from years of working in the industry. He is always quick to spot issues in design and come up with user focussed solutions. I would recommend him in a role where e-commerce and design are key. The added bonus is that he also understands the different platforms very well.
Pradeesh Geethanunny
Ecommerce / Product Design
Duane has been my manager for the last 6 months, and in that time I’ve learnt a lot from him. As a company we are always under pressure to deliver results in a short timeframe, so sketching wire framing and prototyping has been key to getting ideas down. Duane has helped speed up our internal design process and together we have achieved some great results. I’m pleased to have worked with Duane, he certainly got things done, and cut to the chase on many occasions. Given the opportunity I’d enjoy working with Duane again.
Jonny Parkinson
UX Consultant at Accenture
Duane did an impressive work of rebranding Hiho and it was spot on. He is very talented designer/developer and knows his technologies very well. He helped me rebrand the internal application that I was developing and Stakeholders/end users loved it. I enjoyed working with him and would look forward working with him again.
Jimish Shah
Sr. Javascript Developer / React.js / Angular / Node / AWS
Duane leads by example, combining a positive can-do work ethic with great UX insight and design. I have learnt a lot from working under him and would welcome the opportunity to do so again in the future.
Jonny Baldwin
UX Manager - Jaguar Landrover
Duane is a very talented and hard working web designer with a broad range of skills. He is a strong manager of people and contributes to the wider organisation above and beyond his role. I would have no hesitation in recommending him for a position.
David Grimes
Founder of Sorted
Duane is basically one of the best Developer / Designers I know, highly skilled and loves his craft I would highly recommend to anyone who is looking for someone to make their website, look and feel amazing whilst giving your customers THE best journey and experience along the way. Brilliant at what he does and actually cares.
Lee Feeney
Founding Consultant at Dcoded
Having worked with Duane, I always found him to be a dedicated and passionate member of the team. He cares about making a difference to a business and really brings people together to deliver great projects.
Rhea Spencer
Product Marketing Director
Duane took me on as a web developer to join his platform team at HiHo, he was great to work for and certainly had a strong drive to succeed, he’d chosen the team well, as we all had different strengths but similar attitudes. It was a real shame when the company shut down as I really enjoyed working with Duane and the team at HiHo. I’d definitely work with Duane again if the opportunity ever came up